As Managing Partner and Fifteen Minutes, Ryan Croy has spearheaded successful communications initiatives for clients covering a vast cross-section of consumer and corporate categories since entering the biz in 1999. From lifestyle to entertainment and from personalities to publishing, he’s covered a lot of ground. Ryan uses his brand-building expertise to grow the company while managing a variety of client initiatives. Prior to joining Fifteen Minutes, Croy served as Vice President of New York-based PR firm The Rosen Group, and he began his career at Rubenstein PR. A graduate of Syracuse University, Ryan bleeds Orange. He is now a "valley guy," where he lives with his wife Danielle and kids Hunter and Mackenzie.